This intelligently written and thoroughly engaging book by the accomplished designer, Celerie Kemble is a must have for the design enthusiast. Celerie shares inspiration and insight into the Black and White palette. She demonstrates that “the palette one might think is limiting is anything but”. Celerie reminds us of the 10 principles of design from the remarkable industrial designer, Dieter Rams. These principles are taught, even today, in art/design schools. He demanded that design be:
5. aesthetically pleasing
7. thoroughly detailed
9. environmentally friendly (well ahead of his time)
10. “as little design as possible”
“Everything that is required is there, and nothing more.” (page 34 of the book)
In Celerie’s exploration of the black and white palette she suggests that you should “Think of compromise as your biggest asset, because it represents the point when you’ve lost control and must come up with solutions that take you out of your initial box.” A point of view that makes perfect sense to me!